Bebe Akinboade

STORM 360’S OBI ASIKA ACQUIRES THE FRANCHISE FOR NIGERIAN VERSION “THE VOICE”

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Obi Asika, in conjunction with AMPN, have sealed the deal to bring THE VOICE
music reality tv show to Nigeria
come 2014. What do you all think about this news? Nigeria
now has Nigerian Idol, X-Factor, Nigeria’s
Got Talent and other music reality tv shows.
This new partnership will be working with local content producers to provide
access to global platforms, broadcasters and networks.
“We are proud to confirm that we are actively pushing The Voice into Africa
in 2014 and we look forward to bringing this to you all on your screens,
tablets, mobile and online”. Obi confirms.

The
Voice is an American reality television singing competition broadcast on
NBC.  The concept of the series is to find new singing talent (solo or
duets) contested by aspiring singers, aged 15 or over, drawn from public
auditions. The winner is determined by viewers by voting through telephone,
Internet and SMS text.
The winner
receives US$100,000 and a record deal with Universal music group.

The
Voice began airing on April 26,
2011, as a spring TV season program. The series employs a panel of
four coaches who critique the artists’ performances. Each coach guides their
teams of selected artists through the remainder of the season. They also
compete to ensure that their act wins the competition, thus making them the
winning coach. The judging panel consists of Christiana Aguilera, Cee Lo
Green, Adam Levine and Blake Shelton. Shakira and Usher replaced Aguilera
and replaced Aguilera and Green during the fourth season, and are expected
to return for the sixth season. The series is hosted by Carson Daly.

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